"OUR INVESTMENT IN THE NEW SIGNAGE WAS PAID OFF IN THE FIRST MONTH”

“Insurance is not sexy, I accept that… and CTP, well it is the least sexy of all. The sale of CTP historically has been a side-line to our business. We are based on Minjungbal Drive in Tweed Heads South, which is particularly busy being a part of the old Pacific Highway and focal point for local retail. If you have recently driven there you will understand when I describe it as “a sea of roadside signage”. After an internal search we became frustrated with the lack of advertising material available we turned to Kelly and her Byron Bay graphic design team for a solution after listening to our thoughts, Kelly added her own touches to produce a clear and distinctive message., which set against the backdrop of the hordes of other messy and over complicated signage just makes our new signage stand out even more. In July we took delivery of the new signage and we have seen notable increase in shop traffic and enquiries. Over the last four months we have doubled the amount of new business written last year, which is a clear spike in the preceding months and years that we have been collecting data. Our investment in the new signage was paid off in the first month and we now have a long time to enjoy the fruits of the new signage. Thank you Kelly… Perfect balance of form and function… Profitable too!!” 

- PAUL CARTER, ELDERS INSURANCE TWEED HEADS